Shattered, The Book on Hillary’s Campaign
The new book “Shattered” talks a lot about what the crossroads are between the new era of using technology data analytics versus the traditional political grassroots campaigning. As seen today after the election of the 44th President Barack Obama in 2008, technology and Social Media played an important role. Although the Clintons are professionals in traditional political grassroots it might have been the candidate, the campaign or even the Democratic National Committee who played heavily in going through data analytics etc. Looking at the winning strategy of President Trump’s America First who really won the middle class workers on the mid west explains the disconnect.
As much as the ideals, beliefs and supporters thought Hillary was winning and would have been one the greatest women President the changes she should done on the strategy and focus literally boils down to her not being able to instill any of the needed changes which could have save her campaign and won last November 2016